Band Promotion Blog

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May 30, 2008

How To Get More Targeted Hits On Your Website

Filed under: website promotion — ian @ 9:08 am

Have you ever been woken up by a slap around the face at a gig when the band first blasted out their opening song? They got your attention right at the off and you were hooked from the first nano-second. That, Is band promotion and it is the same Online.

Note: driving traffic to your band’s Website does not mean more music sales. It is Targeted Website Traffic that eaquals more sales. Targeted traffic are visitors who are interested in your genre.

How to get more targeted traffic on your Website.

To start: the index.html page is normally your web server’s default opening page. It’s the page everyone sees first, it is your opening number and your shop window. Important? That’s an understatement. The opening page has to work on two levels, it must satisfy the visitor and the search engine. The visitor is satisfied with good design, usability and entertainment. The search engine is satisfied with content. Create a simple website that conforms to: W3C standards ( and accessibility standards (, is entertaining and bursting with Content, then you will not have to worry about SEO and browser compatibility. Those four actions may increase your music sales almost instantly.

rock bands berkshire on google
rock bands berkshire on google

If you want to be #1 in Google for "Rock Bands Berkshire", put ‘rock band berkshire’ in your Website’s title tag and in the main body of textual content. Being found for something else other than your band’s name is important.

Seek to get backlinks from: very like minded, same genre Websites. niche and/or genre specific directories. forums & newsgroups and by commenting in blogs. fans & friends homepages. Linking should always be natural, organic and friendly.

Create a number of profiles (not all with the same content) on social networking sites and link back to your band’s Website. Then Network. Social Networking Sites - a list

Give the visitor a reason to visit your site and for returning - maybe give something away.

Targeted Visitors - Yum Yum

May 29, 2008

The Band Website Designers List

Filed under: website promotion — ian @ 4:13 pm

Unsigned Band Promotion Do You Design Websites? I’ve made the page: Band Website Designers. If you design Websites for the music industry or the arts & especially if you provide a free Website Design Service, please get in touch, cuz I’d luv to link you up big time. If you want to be included - send me your profile information and an avatar style image of a webpage (width=141 height=100), I will visit your Website, check the details and give you several fantastic links.


May 28, 2008

I Hate Money by Alexis Thompson

Filed under: Band News — ian @ 11:44 am

I Hate Money - CD/album - $7.00, 15 beautiful, chilling, edgy, fun tracks - country music Tennessee
Alexis Thompson is running a cover contest - which I think is a great idea (I wonder if it was hers?). Anyway, the way that it works is simple. You cover one of Alexis Thompson’s songs and send her a recording of it. The best cover wins. You can pick any of Alexis’s songs and submit as many covers as you like. The deadline for submission is, Friday 1st August 2008. I’ve picked “I Hate Money” and here it is:

/* I Hate Money by Alexis Thompson 2007 */
/* Cover Version by Ian 2008 */


#include “win31.h”
#include “win95.h”
#include “win98.h”
#include “win2000.h”
#include “winXp.h”
#include “grandTheftAuto.h”
#include “winsowsMediaPlayer.h”
#include “bankOfAmerica.h”
#include “chaseManhattanBank.h”
#include “monopoly.h”
#define INSTALL = HARD
#define DEFAULT = Alexis_Thompson

char make_haul_look_big[$1600000];
void main()


if (first_time_installation)



if (detect_cash())

if (super_fast_cpu())
set_outPut(speed, very_fast);
set_outPut(action, rough);
set_outPut(reaction, give_up_shit);

/* printf(”Welcome to Microsoft + I HATE MONEY 4″); */
/* printf(”Welcome to Microsoft + I HATE MONEY 95″); */
/* printf(”Welcome to Microsoft + I HATE MONEY 2000″); */
/* printf(”Welcome to Microsoft + I HATE MONEY 2000 Professional”); */
/* printf(”Welcome to Microsoft + I HATE MONEY XP”); */

printf(”Stand and deliver your life or your liver”);

if (system_ok())
system_memory = open(”a:\swp0001.swp”, O_CREATE);

printf(”\n(I)nvestment: “);
printf(”\n(R)etail: “);
printf(”\n(A)ll Other: “);
printf(” ***** CHOOSE ***** “);

if (ch==’I') use(dynamite);
if (ch==’R')
if (ch==’A') use(anything);

if (courage_runs_out)
set_inPut(Jack_D, lots);
return_to(DEFAULT); /* Alexis_Thompson */



May 27, 2008

MySpace Versus A Real Website - sort of

Filed under: website promotion, Band Promotion — ian @ 6:22 am

MenendezWhile making a free website for a friend’s daughter’s band Menendez in 2004, I discovered UKBands1. And because I enjoyed the experience of Menendez, UKBands and SEO (Search Engine Optimization), I set-up Unsigned Band Promotion and here I am writing the blog and trying to help bands with their Website promotion issues. But, as more and more bands move over to MySpace and give up their Websites in favour of a profile, I wonder if I’m wasting my time being so “all inclusive” and think, maybe I should choose a band or five and just concentrate on them?

I’ve been working on Website promotion techniques for ages, and most of what I know has been included in the Micro-Sites that I make free for bands. Micro-Sites aim to promote the band’s: Name, Website, Genre and locale - they’re worth having a Website for! I have been promoting Micro-Sites for a while, but I have only made around 30! Why? When I first came up with the idea I was scared that I would be inundated with requests. How wrong I was. Why wouldn’t a band want their Website to be found in the top five search results in Google for ‘Rock Bands Liverpool’ or whatever? MySpace I think - bands just don’t care. A band said to me in reply to my: ‘I don’t make Micro-Sites to promote MySpace, PureVolume and profiles in general. You need a real Website’, “We’re not bothering with a Website anymore because MySpace is the way forward”.

If you want to move forward as a band, make some money and be taken seriously by the music industry, you need a Website. A Profile Page isn’t a Website, it’s a small part of a much larger Website that you don’t own or have control of. MySpace isn’t YourSpace, it’s Rupert Murdoch’s News Corporation’s space, put a foot wrong and your killer MySpace Profile might suddenly disappear!

Your band’s Website should be at the top of the promotion, marketing pyramid and your many Profile Pages should form the strong foundation that feed your Website with targeted visitors.

If you need help along the way… get in touch.

Note: 1. along with many others, I have left UKBands, we now frequent TEO Music Forum

May 26, 2008

Unsigned Band Promotion’s Blog - First Post

Filed under: Band Promotion — ian @ 11:37 am

First post, and it’s been a long time coming! When I first started thinking about the Unsigned Band Promotion Website early in 2004, I was thinking about creating a blog. Well, here it is!

I get a lot of emails asking for help and the one thing that amazes me is their lack of information. Here’re three recent examples (I quote verbatim & in total):
“We have a professionall produced CD. If you have interest in more listening, please send name and address and we will pack it off!”
“We are having trouble with promotion of our band and would love your help, please email us with any information.”
“Check us out. Promote us!”

Yeah, they’re short and to the point - I’ve no problem with that, short I like. But there’s one thing missing. Contact Details. Apart from the email address contained within the email itself, there’s nothing. No: contact name, band name, telephone number, website address. Nothing.
TIP: Put your contact details on EVERYTHING, and I mean everything, even your dick if you’ve got one.
Then I can visit your Website and help you! –And it’s not just me complaining: promoters, DJs and booking agents are all saying the same.

“Later Dude”

August 17, 2004

About Unsigned Band Promotion

Filed under: General Musings — ian @ 6:06 pm

I’ve been working on website promotion techniques since 1994. In August 2004, I became interested in ‘band website promotion’ while making a ‘free’ website for a friend’s daughter’s band, Menendez ( and I set up at the same time. I don’t promote bands in the usual way, I promote bands’ websites!

My strap line is: Unsigned Band Promotion, helping musicians and artists to get their websites noticed by fans, search engines and the music industry in half the time they could do it on their own.
…which is a pretty big call, but true, and I do it for free. pound for pound I offer the worlds best free resources and services to help with website promotion for musicians.

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