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June 29, 2012

How To Use Photographs To Promote Your Band #BandPromotion

Filed under: Band Promotion — ian @ 9:13 am

The Offspring on Facebook

These images of The Offspring’s tour by Ian-C Charbonneau [Engineer, Mixer & Consultant @ The Offspring]

Images are such an important component of a band’s promotional arsenal; don’t waste them by only taking photographs of yourselves.

Not long ago I reviewed a band’s Website who had a really good image gallery powered by Coppermine Photo Gallery; they had a ton of brilliant photographs of the band, but out of their 360 images they did not have ONE of a fan - it’s just like being trapped by someone who can’t stop talking about themselves; when you finally escape, you’re in no hurry to see them again anytime soon!

Images of fans being awesome are the easiest way to start a conversation and widen your circle of friends. Fans can enjoy bragging rights by tagging themselves on Facebook and telling their friends; Just look at how The Offsping do it, see examples of their fantastic photographs both on their website and in the social media - Very Cool, Love it :)

I wish I could have joined them in London at the Shepherd’s Bush Empire in June - And Yes, I would have tagged myself.

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