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February 14, 2011

Twitterific Affiliate Marketing

Filed under: Marketing — ian @ 3:49 pm

One thing that gets my goat is clicking on a bit.ly only to find some crappy affiliate style site at the other end - it always makes me feel like I’ve been schnookered. And it usually gets me thinking about MySpace’s ‘msplink’ and their daft attempt to ‘protect’ their users from URL bait and malware etc., but I really hope Twitter doesn’t go down the same road.

I’ve got absolutely no problem with affiliate marketing though, I’ve been doing it for around seventeen years, since 1994, and in that time, I’m sorry to say I’ve made many faux pas, however, one affiliate lesson I’ve learned is, ‘trickery is bad for business’.

I had a short ‘conversation’ with a musician after he tweeted an alluring affiliate style teaser, and I paraphrase: “Hey you guys, here’s some great music promotion ideas I’ve been using - Check Them Out!” And after we ‘chatted’, he asked “What should I be doing?” Having already looked at his background, I took that as an example of Socratic irony! UNFOLLOW and block!

February 1, 2011

Euro bug fix for Easybe 1-2-3 Music Store

Filed under: Band News — ian @ 11:16 pm

I’ve been having an interesting conversation by exchange of emails with Ben Williams of Liturgica about a Euro bug fix for Easybe 1-2-3 Music Store! This is a bug they found that causes albums for sale in the store to default to Euros at -0.00 - i.e. offer them for free in Euros! Liturgica have fixed the bug and are willing to formalize it as a patch with a script to run, etc.

That’s totally awesome of you Ben.

And as Ben says, "With the apparent demise of Easybe, it looks like we’ll have to provide our own support!"

Personally, I would try and find another music store, maybe Bandcamp? However, I know Bandcamp has its critics!

Anyway, here is Ben Williams to tell you all about it:

"This is the bug that changes the user setting for currency from that selected by the Administrator to a Euro currency setting (that is, if you set albums and tracks to sell in Dollars, they change to being shown for sale in Euros). This bug is further compounded by showing Albums and Tracks for sale in Euros at 0.00, giving the impression to customers that they are free (i.e. no charge).

"Liturgica are making it available on our site at no charge to Easybe 1-2-3 Music Store users: Euro bug fix for 1-2-3 Music Store - CLICK HERE

"Full details can be found in the Readme file."

Well done Ben :)

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