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April 18, 2010

Twitter Band Promotion

Filed under: Band Promotion — ian @ 11:04 pm

image - Chris CB Photographie | BB Brunes @ Magic Mirror

Twitter and band promotion eh! Big Tip, don’t do it like me - I think I do just about everything wrong, anyway, I’m only there to find out what others are saying and doing, and I really don’t use it to promote UnsignedBandPromotion, and that sounds like a big fat lie because I mainly just post links to my blog! - and I don’t have that much to say either, but hey, I’ve been a member of a webmaster forum since 2001 and I’ve only made 30 posts! …I’m trying to improve my tweets.

Twitter is, billed as a micro-blog, but I think it falls somewhere between a Blog and a Meta Tag. It often has a ‘one side of the conversation’ feel about it, and everyone seems to be talking at you in proverbs, straplines, recommendations and disjointed waffle because of Twitter’s input limitations, so just like blogging or forum posting the true promotional value of tweeting is in what you actually have to say, your contribution, which will have a much bigger bearing on your success than anything else. If your forte is egotism, then Twitter may not be the best place for you to promote yourself or your band, bands who are so far up their own arses that they’re coming out the other side, are instantly boring and would get anyone with half a brain frenziedly scrambling to unfollow rather than RT.

Basically what you need to do is, write short, conversational sentences with minimal punctuation, of about 20 words (140 characters including spaces) that have a special magnetic appeal, charm or power that inspires loyalty and enthusiasm from your audience - not difficult then!

Following others is easy. Search out and follow - @BandPromotion (I usually retweet gig dates if I’m aware of them), @Band promoters, @Venues, @Record Labels, @Music News, @Online Radio and @DJs.

Ask your - @e-team, @fans, @friends and @family to join Twitter, then ask them to retweet your important posts i.e., Gig/Tour/Recording dates/diary.

3 Comments »

  1. Ian, I liked the link to the twitter venues and djs. ta.

    Comment by Maz — April 20, 2010 @ 8:54 am

  2. twitter is not a bad medium for undiscovered bands to get exposure…but never forget the trusty myspace page guys…

    Comment by Music for Songwriters — September 22, 2010 @ 6:09 pm

  3. Only 9 months on from the Comment by Music for Songwriters (September 22, 2010) and everyone has forgotten MySpace and gone to Facebook, I wonder where they’ll all be in another 9 months? Get yourselves a real website that you can call home!

    Comment by ian — June 28, 2011 @ 9:00 am

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